UGC Ad Examples #109

Beauty, haircare, pets + creator story of turning an organic post into a collab

October 17, 2025

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🎬 UGC Ad Examples #109 | October 17, 2025

Welcome to your weekly dose of ad creative inspiration.

We spend a lot of time talking about how to craft the perfect pitch to send to brands. But what if the most powerful strategy was to stop pitching and let your work do the talking for you?

This week, we’re looking at the power of the unsolicited organic review. It's a strategy where you create a high-quality ad for a brand you already use and love, post it for free, and let the results attract the clients to you.

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Ad Teardown: The Unsolicited Review Strategy

"Don’t sleep on organic review content! I recently rented a car on a trip, posted a review and now the company wants to collab! 10k views, 141% increase in avg shares and saves. This is why I love making content."

@ugcbyseamus

Creator Seamus recently demonstrated this perfectly. He rented a car on a trip, created a genuine review video, and posted it. The results were so good that the company reached out to collaborate with him officially.

Let's break down the two layers of genius at play here.

Part 1: The Ad is a Risk-Free Audition By creating a high-quality ad for free, Seamus gave the car rental company the ultimate "try before you buy."

  • It Shows Genuine Passion: The review feels authentic because it wasn't a paid obligation.

  • It Removes All Risk for the Brand: They got to see his exact style, quality, and storytelling ability without spending a dime.

  • It's a Real-World Case Study: He didn't just create a sample ad; he created a real ad that got real views and engagement on a real platform.

Part 2: The Post About the Ad is a Pitch to Everyone Else This is the brilliant part you pointed out. The video itself was for the car rental company. But his follow-up post, sharing the impressive stats (10k views, 141% increase in shares/saves), was a marketing asset for his own business.

  • It Proves He Gets Results: He's not just showing he can make a nice video; he's showing he can make a video that people watch, save, and share.

  • It's a Mini-Case Study for Other Brands: Every other marketing manager who sees that post is thinking, "Wow, this creator drives real engagement. I should hire him."

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💡 Steal This Tactic:

This is a powerful way to land your first few clients or break into a new niche.

  1. Pick a Brand You Genuinely Love: Choose a product or service you use every week. Your authentic enthusiasm will shine through.

  2. Create Your Best Work: Make a high-quality, 30-60 second UGC ad for them. Don't cut any corners.

  3. Post and Tag: Post the video on TikTok, Instagram, or X and tag the brand with a simple caption like, "Just had to share why I love [@brand]!"

  4. Share the Results: After a week, post a follow-up sharing the performance metrics. This is your case study and your advertisement to the world.

The Creator Suite

  • Need a UGC client to test this recipe on? ➡️ Find your next gig in our UGC Jobs newsletter, featuring 10+ paid opportunities every week. Click here to join now.

  • Want to learn the UGC business side? ➡️ Level up with our UGC Community newsletter for pro strategies on pricing, pitching, and building systems. Click here to join now.

Creative Roundup

Here are three more ad examples worth checking out from different niches.

1. Beauty Heather Gen X Creator

2. Haircare UGC Creator Ruby

3. Pets Christy UGC

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